A creative designer and continuous learner who is passionate about elevating visual identity across channels, from concept to execution.
April 2023 - present | Remote - Kitchener-Waterloo, Ontario
Led visual strategy and implementation for 22 Igloo Classic to Flex digital workplace migrations, translating enterprise brand guidelines into custom CSS themes that modernized legacy environments while preserving brand integrity. Accelerated delivery by 20% by streamlining theme implementation and reusable design processes. Built trust with customers through expert brand consultation, and mentored Solutions Consultants with SOPs and templates to improve customer workshopping sessions.
April 2022 - Jan 2024 | Remote - Oakville, Ontario
Championed cross-channel design initiatives, streamlining processes for a 15% team efficiency boost. Increased campaign engagement through strategic design decisions and collaboration. Supported Euna's rebrand with art direction, website design, and branded collateral. Collaborated with program managers to exceed marketing KPIs, enhancing user and brand experience with standardized design templates.
June 2020 - April 2022 | Remote - Ottawa, Ontario
Directed branding and design initiatives for over 20 scientific journals. Orchestrated an annual scientific photo contest, and crafted marketing collateral and campaign creative to support the marketing team's efforts. Mentored colleagues through personalized one-on-one training and support in Adobe programs. Collaborated with SPEs and SMEs to understand their design needs for each journal.
November 2019 - May 2020 | Kanata, Ontario
Consistently delivered top-tier work under tight deadlines in a fast-paced environment. Enhanced team and studio efficiency by introducing standardized processes and tools. Demonstrated unwavering attention to detail during rush preflighting of digital and print material. Successfully minimized outsourcing costs by executing in-house product photography and retouching for e-commerce web use.
September 2018 - September 2019 | Stittsville, Ontario
Spearheaded the in-house production of magazines, surpassing company expectations and reducing annual labor costs by over 25%. Optimized magazine production by introducing a new design process, resulting in a three-week reduction in overall project timelines. Went beyond expectations by mentoring team members and fostering productive brainstorm sessions.
June 2018 - September 2018 | Nepean, Ontario
Enhanced the startup's product by designing an efficient and user-friendly virtual reality annotation method. Fostered teamwork and collaboration through the implementation of daily scrum meetings, boosting team morale. Demonstrated organizational skills and effective problem-solving when addressing challenges.
Jan 2017 - May 2017 | Nepean, Ontario
Worked directly with students during coding activities and projects. Ran a weekly study session for first year students.
Jun 2016 - Sep 2016 | Kanata, Ontario
Designed digital assets and e-learning templates, authoring and testing multimedia content. Collaborated in a Scrum environment to ensure timely delivery and visually engaging, user-friendly learning experiences.
Jun 2013 - Jan 2015 | Barrie, Ontario
Designed digital assets and e-learning templates, authoring and testing multimedia content. Collaborated in a Scrum environment to ensure timely delivery and visually engaging, user-friendly learning experiences.