Health & Wellness

Kate Sonneveld, RMT

Mini brand identity created for a local Registered Massage Therapist. The project focused on developing a calm, natural visual identity through a custom logo, soothing colour palette, and branded collateral for client-facing materials.

  • Scope — Mini Brand Identity
  • Industry — Health & Wellness
  • Deliverables — Logo, colour palette, notebook cover, essential oils label, business cards

Logo Variations

The identity includes primary and reversed logo treatments designed for flexible use across print, packaging, and digital applications.

Primary logo

Primary Logo

Reverse logo

Reverse Logo

Colour Palette

Earthy greens and soft neutrals were chosen to evoke calm, balance, and nature.

#1E4630

#3F6F57

#E6E2CF

#F5EFE5

Typography

Soft rounded typography paired with a clean sans-serif to maintain a calm and approachable tone.

Logo Mark

KS Monogram
KS monogram logo

Custom hand-lettered monogram.

Supporting Typeface

Red Hat Text

Aa

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz

Brand Applications

The identity was applied across essential client touchpoints including packaging, print collateral, and promotional materials.

Business card design

Business Cards

Essential oils label

Essential Oil Label

Notebook cover design

Notebook Cover